Seth Godin and Poke The Box

by Bob Poole on March 28, 2011

Seth Godin and I sat down the other day to talk about his new book, Poke the Box. It is the fastest selling book of his 12 best sellers and that is all the more remarkable because it is the first box from The Domino Project which is an independent publishing imprint founded by Seth. For all those authors who still think you must have a “name publisher” to be successfully spread your ideas, Seth and The Domino Project are proving you wrong.

Seth started The Domino Project with two goals:

  1. He wants to change the people who read (not enough do)
  2. He wants to change the way books are published (they’re too hard to find and spread).

Here’s our interview. It is 15 minutes.

Here are some resources for you to learn more about Poke the Box and The Domino Project.

Sign up for “News from The Domino Project.”

Get a free companion workbook for Poke the Box.

Buy the book or download it for your Kindle. And, just to be clear, these Amazon links are my affiliate links.


Also, this is your last chance to take my 5 question survey about The Water Cooler Hangout and get a Free Gift. It closes in 48 hours.

Please Click Here to participate. Thank you!

{ 2 comments… read them below or add one }

Seth Godin March 28, 2011 at 5:10 pm

Thanks Bob. It was fun.

Bob Poole March 28, 2011 at 5:46 pm

As always! Thank you.

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