You Can’t Judge a Doughnut By Its Sprinkles

by Bob Poole on February 22, 2012

assorted doughnuts

When I talked about my favorite doughnut shop, the one my grandparents lived above while I was growing up, other people wrote or talked to me about their favorite doughnut shops too. Thinking back about all I heard or read, I can’t remember anyone loving a doughnut just because it looked good. People mostly rave about how good a doughnut tastes. Long after they forget the color of the sprinkles or the icing, or the price, they remember how good it was. That’s true with anything really — from books to people to food. What matters to us all is the substance inside. We like a good-looking doughnut, one that’s put together well of course because it hints at the care and craftsmanship that goes into the doughnut. But what hooks us is the taste.

Don’t spend too much time worrying about if you’re handsome enough, pretty enough, skinny enough, too fat, too bald, too anything. Worry about whether your character, your values, your goals and who you are is solid and tasty. If you want loyal customers then people who walk away from you should remember how they felt about you and how you made them feel. Long after they forget your name or how you look or what you drive or what you wore they should remember you – like you remember the best doughnut you ever had — with warm longing and appreciation.

Quote:

“So many women just don’t know how great they really are. They come to us all vogue outside and vague on the inside.” ~Mary Kay Ash

 

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On Second Glance

by Bob Poole on February 21, 2012

rainbow

You probably don’t realize it, but the same dough that makes up that wonderful, light, fluffy glazed doughnut you love so much is the same dough that makes up that heavy, fruit laden pastry or bear claw. As a matter of fact, if you look at food in general, as I love to do, you’ll find that the basic ingredients are the same — ground beef, fish and vegetables. It’s what we do with them that makes one hamburger and another meatloaf.

Life is the same way. It consists of people, problems and possibilities. It’s how we arrange them, look at them and serve or enjoy them that makes some see a situation as an opportunity and another see it as a failure. Change the way you look at things and see how both you and the situation change.

Quote:

“When you change the way you look at things, the things you look at change.” - Wayne Dyer

 

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Be Confident without Being Arrogant

February 20, 2012

James Bond is unlike any other character in the history of film. Seriously, no one has had as many actors play the role of one man as the famous 007. Even so, have you ever noticed that no matter who plays the famous spy they’re always calmly confident? Women love him, men admire him. Even [...]

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Breaking Rules

February 19, 2012

Tim Brownson is our guest writer with today’s Sunday Doughnut. Tim is a Life Coach, NLP Master Practitioner, Blogger and published author. You can read more by checking out ADaringAdventure.com/blog One of the cool things with Life Coaching is I get to use all the best bits of sales such as rapport building, creating win/win situations, asking [...]

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Don’t Make Promises You Can’t Keep

February 18, 2012

There’s a little doughnut shop near Cleveland, Ohio called “Spudnuts” that I got to visit a while on a golf outing a few years ago. I had been told that Spudnuts makes the best doughnuts south of heaven so I couldn’t miss stopping to find out for myself. The doughnuts are made from potato flour [...]

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Get Real About Time

February 17, 2012

You probably didn’t know this, but cake doughnuts are fried for about 90 seconds at approximately 278 °F to 374 °F, and are turned only once. Yeast-raised doughnuts are turned only once too, but because they absorb more oil they take longer to fry, about 150 seconds, at 360 °F to 278 °F.  That, of [...]

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Testimonials – What To Do With Them

February 16, 2012

  A reader writes, “I have some great testimonials, now what do I do with them.” I think every salesperson should have their own website and I’d put the testimonials there. In fact, I’d take it a step further and start collecting video testimonials that I’d post on my personal site. Even if you work [...]

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Skills for Life

February 15, 2012

Some people who see my book or read the Daily Doughnut say, “Well that’s very interesting, but I’m not a salesperson. It’s not relevant to me.” I disagree. Whether sales is part of your day job or not, all of us are always selling and marketing all the time. Anytime you try to persuade someone [...]

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Make Your Own Decisions

February 14, 2012

The most successful salespeople are independent thinkers. They make their own decisions and heed their own insights more than most. They trust themselves. They’re wary of people who tell them how to succeed, especially if the person with all the great advice hasn’t taken their own advice. They’re positive and upbeat, open to constructive criticism, [...]

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Telephone Selling – One Ringy-Dingy

February 13, 2012

  Okay, maybe I’m showing my age, but if you’ve never seen the old Saturday Night Live episodes of “Ernestine Tomlin,” the telephone operator, look them up on YouTube. They’re classics. Ernestine is confident, not afraid to ask for or occasionally demand things from her telephone customers. Whether she’s talking to J. Edgar Hoover, or [...]

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