Lust, Vice, Prohibition, Heroes and Villains

by Bob Poole on April 8, 2010

I had a wonderful time this afternoon talking with Sally Hogshead via phone and recording it for you. Sally is an author and speaker. Her latest book is Fascinate – Your 7 Triggers to Persuasion and Captivation. That’s her to your right.

Seth Godin said this about Fascinate. “This is a transformative work, a beautifully written book that will forever change the way you see the world. I love it. Let me be really clear: You need to buy this book, devour it, absorb it and then buy copies for your colleagues. A lot of copies.”

I could add hundreds of more comments from people who are praising Fascinate but I suggest you listen to this interview and then check out Sally’s website by going here. Then when you are ready go to your favorite bookseller or Amazon and get your own copy.

You will hear Sally and I talk about The Fascination Personality Test. You can take it online and get an idea of the level and type of fascination you generate. Just go to this page. And, go here if you want to check out her Facebook page.

But first – please take a moment to listen to our discussion. It is about 25 minutes long.

{ 2 comments… read them below or add one }

Rex April 21, 2010 at 12:16 am

Bob, I was indeed fascinated by this post – listened to the interview, took the F test, I’m sold.
I’m really liking your material. I haven’t been here in a while. But I’ll be back more often now.

Bob Poole April 21, 2010 at 11:05 am

Welcome back, Rex. Fascination is a great read. How do you see using your F score?

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