Listen First. Sell Later.
Authentic Brand Messaging with Loren Weisman Episode 21: Show Notes. With the surplus of hype and sales-focused messaging, the need for authenticity has never been more real. Today we speak to Loren Weisman about authentic brand messaging and hear his perspectives on the meaning of this term. Loren is a brand messaging strategist with a …
“We have this fun work culture that people really want to be a part of.” ~Kerry Wekelo How Kerry Aligns Gratitude in her Financial Services Company Kerry is the COO of Actualize Consulting, a financial services consulting firm specializing in capital markets and treasury, mortgage and fixed income, and culture. She has been on its …
The Watercooler Hangout Podcast Season 04 Episode #07 The Cumulative Advantage with Mark Schaefer “There is a fracture in the status quo that brings opportunity, hope, and new ideas.” ~Mark Schaefer What is The Cumulative Advantage? Mark Schaefer and I chat about the concept of his new book, The Cumulative Advantage, and how this idea …
The Watercooler Hangout Podcast Season 04 Episode #06 To Trust or Not to Trust “People do business with people who they know, like, and trust.” ~Bob Poole Welcome to the Watercooler Hangout podcast, where I chat with influential and successful sales and marketing gurus as we share real-life stories about sales, marketing, leadership, creativity, and …
The Watercooler Hangout Podcast Season 04 Episode #02 Leaning into Experimentation as a Leader with Melanie Parish   “The idea of an experimental leader is a culture where people can have discourse and can share ideas.” –Melanie Parish Welcome to the Watercooler Hangout podcast, where I chat with influential and successful business leaders as we …
The Watercooler Hangout Podcast Season 03 Episode #17 With Angel Ribo “The CEO is someone who is wired differently – it’s someone who takes action and is looking to convert risk to something that is valuable to the company.” – Angel Ribo Welcome to the Watercooler Hangout podcast, where I chat with influential and successful …
Bev and Tim Walden The Watercooler Hangout Podcast Season 03 Episode #16 The Importance of Being Magical and Consistent in Your Business Bev and Tim Walden “Our success lies in finding who we were and connecting with the right people.”  –Bev Walden Welcome to the Watercooler Hangout podcast, where I chat with influential and …
The Importance of Being Magical and Consistent in Your Business Show Me »
The Watercooler Hangout Podcast Season 03 Episode #07 With April Heavens-Woodcock “Anyone who is an entrepreneur at heart has a new idea up their sleeve at this time.”  –April-Heavens Woodcock Welcome to the Watercooler Hangout podcast, where I chat with influential and successful sales and marketing gurus, entrepreneurs, and creative people just like you …
I’ve made a 4-minute video for you of the various pieces of equipment I use in doing my writing, podcasts, video, and audio creations. I thought it might help to see what I use and that I might give you some ideas if you’re in the market for any of this type of equipment. I’ve …
There are many, many secret for sale success for small businesses that I’ve either learned from a Sales Wizard over the years or through my own trial and error. The first secret for small business success is to remember you are a small business. Don’t try and act like a large one even if that …