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My good friend, Tim Brownson wrote me over the weekend all agitated about an experience he just had. He thought it would make a good Doughnut for all of you who have your own website. I agree. The story he tells is one I have run into myself. In fact, I’m going to check all my sites to see if we’re doing this kind of thing. Here is Tim’s story.

I recently ran a blog post asking for people to submit their favorite ever self development blog post. I’m going to compile the best 20 or so into one post so that it can be a resource for people that love great self development material.

Each time somebody made a nomination I would click through and read the post. If I liked it I would then contact the site owner (many of who were Life Coaches) to request a short introduction for the post and let them know what I was doing.

Unfortunately, that was easier said than done as I started to play hunt the contact details. Many of the peoples contact forms had ‘captcha’ built in to avoid being spammed. Captcha can be useful for high traffic blogs, but for most people it’s just adding another barrier to the sale.

On one site after 6 attempts at trying to read the gibberish captcha was asking me to decipher, I literally gave up. On two other sites I simply couldn’t find any contact details and gave up, and on at least half of the sites contacting the owner was a pain in the rear.

You have to make it as easy as possible for you potential customers to contact you. I have my cell number, e-mail address and a more detailed form on my blog, and ALL get used.

You usually only have one chance at grabbing a potential client and if they are at the Action stage of AIDA (attention, interest, desire, action), don’t lose them because they don’t know how to act or you make it too difficult for them because your competitors will be all to eager to take them off your hands.

Quote:

“Simple is good.” ~Jim Henson

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People do business with people that they know, like, and trust. Since we can’t pick or choose the “type” of person we are most likely to trust and like right away, we need to learn how to effectively with everyone’s personality style.” Learn how in this report and start increasing your sales right away!

Selling To The Four Personality Types

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