Listen First, Sell Later

Listen first, sell later is still the best sales advice I can give anyone.

It’s such great advice I named my first book that exact thing, “Listen First, Sell Later.” But sometimes I don’t think everyone believes me. It really does work. The things you hear when you listen first are amazing:

  • You learn what this prospect or client thinks about a thing before offering a solution.
  • You learn what they’ve tried and what has failed, or what has succeeded or partially succeeded.
  • You learn how urgent their need is.
  • You learn how long their problem has been going on.
  • You learn who your competitors are.
  • You learn what kind of personality they are and what approach they’re most likely to respond to.
  • You learn what they think their problem or challenge is versus what you assume it is.
  • You learn what their expectations are.

The list goes on and on, but you’ll never know how much you can learn if you don’t listen first. People will tell you everything you need to know to make a sale to them, either directly or indirectly, if you’ll just pay attention to them and listen more than you talk. It works. I promise.

“Most people think “selling” is the same as “talking” But the most effective salespeople know that listening is the most important part of their job.” ~Roy Bartell

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People do business with people that they know, like, and trust. Since we can’t pick or choose the “type” of person we are most likely to trust and like right away, we need to learn how to effectively with everyone’s personality style.” Learn how in this report and start increasing your sales right away!

Selling To The Four Personality Types

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