Listen First. Sell Later.
Marketing Investment Intelligence with Len Ward Season 4 Episode 19: Show Notes. In today’s episode of The Water Cooler Hangout, we get together with Len Ward to discuss the intricacies of marketing investment and how he helps his clients get an optimal return on investment. We talk with Len about how he departed from a …
The Watercooler Hangout Podcast Season 04 Episode #12 Sales Tips to Keep Clients Coming Back for More “Walk your talk and keep promises you make to build trust.” Bob Poole I used to worry quite a bit about my sales practices early on in my career and often rehash my mistakes and beat myself up …
The Watercooler Hangout Podcast Season 04 Episode #10 Getting in Front of Your Consumer With Gina Pomponi “Advertising is still getting product placement in front of people; it’s just figuring out new and interesting ways to do it.” ~Gina Pomponi Today’s Guest Gina Pomponi is President and COO of Bluewater, one of the leading digital …
Getting in Front of Your Consumer With Gina Pomponi Show Me »
It’s been eight years since the post below concerning sales contact management tools (CMR). Musubi Mail seems to have disappeared. Yesware is still alive and kicking. Meanwhile, many companies that didn’t exist eight years ago are now on the Top 21 Best CRM tool list. Act and Maximizer which a reader used, is another long-lived …
“Many new business owners don’t know they need to sell first and listen later.” ~Bob Poole Listen First, Sell Later I quickly realized with my first business as a photographer that I would need to get customers’ attention quickly if I were to experience success in my business. With experience, I learned that I needed …
The Watercooler Hangout Podcast Season 04 Episode #09 Bridging the Gap with Lynn Smargis “I help business owners bridge the gap between the idea in their head and turning that idea into content.” ~Lynn Smargis Jumping Careers from Teaching to Content Creation “I’ve always been a creative person my whole life, but I never considered …
The Watercooler Hangout Podcast Season 04 Episode #07 The Cumulative Advantage with Mark Schaefer “There is a fracture in the status quo that brings opportunity, hope, and new ideas.” ~Mark Schaefer What is The Cumulative Advantage? Mark Schaefer and I chat about the concept of his new book, The Cumulative Advantage, and how this idea …
The Watercooler Hangout Podcast Season 04 Episode #06 To Trust or Not to Trust “People do business with people who they know, like, and trust.” ~Bob Poole Welcome to the Watercooler Hangout podcast, where I chat with influential and successful sales and marketing gurus as we share real-life stories about sales, marketing, leadership, creativity, and …
Bev and Tim Walden The Watercooler Hangout Podcast Season 03 Episode #16 The Importance of Being Magical and Consistent in Your Business Bev and Tim Walden “Our success lies in finding who we were and connecting with the right people.” –Bev Walden Welcome to the Watercooler Hangout podcast, where I chat with influential and …
The Importance of Being Magical and Consistent in Your Business Show Me »
The Watercooler Hangout Podcast Season #3 Episode #14 Caring Enough to Feel Empowered and Take Action with Tracy Lamourie “I raised my voice, I felt my power, and I wasn’t afraid to use it.” …