To Trust or Not to Trust

The Watercooler Hangout Podcast Season 04 Episode #06 To Trust or Not to Trust “People do business with people who they know, like, and trust.” ~Bob Poole Welcome to the Watercooler Hangout podcast, where I chat with influential and successful sales and marketing gurus as we share real-life stories about sales, marketing, leadership, creativity, and […]

To Trust or Not to Trust Show Me »

Read the Bio

Here’s an old reporter’s trick, and a great sales tip as well. Know more about your prospect than they know about you. Depending on the industry you’re in, or the prospect you’re meeting for the first time, there will almost always be something online at the company’s website, in an annual report, or even just

Read the Bio Show Me »

A Funny Sales Secret

  My friend Walt is the funniest person I know. He can walk into a room of strangers and within minutes the crowd will come alive, people will be laughing and they will gravitate toward Walt to find out more about him and to just be in his company. In most social settings you can

A Funny Sales Secret Show Me »

Sad Facebook Story

A Philadelphia car dealer builds a fan page on Facebook and launches in January 2010. Over the next 12 months he garners 400 fans who mostly consist of friends, family, previous customers and a few people he calls strangers. At the end of the 12 month period he says he only sold one car to

Sad Facebook Story Show Me »

Kill the RFP

Do you sell in an industry that uses RFPs (Request for Proposals)? I once made the mistake of creating a company that sold a software system to very large organizations almost all of whom made use of the dreaded RFP even though it was not a requirement for them. After wasting hours of time on

Kill the RFP Show Me »

People do business with people that they know, like, and trust. Since we can’t pick or choose the “type” of person we are most likely to trust and like right away, we need to learn how to effectively with everyone’s personality style.” Learn how in this report and start increasing your sales right away!

Selling To The Four Personality Types