So What!

Have you ever been shopping for something and have a salesperson begin to tell you all about the features of a particular product only to find yourself thinking, “So what!” It happened to me recently when I was trying to find the best video camcorder for my purposes. Those last two words of the previous …

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Killing the Golden Goose

If you’re in sales or a small business owner you may one day find yourself facing a situation similar to what Seth Godin describes in his blog today. The bottom line of Seth’s post is that you don’t want to hesitate to give someone the opportunity to make a lot of money if you’re also …

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Too Small or Too Big

Another sales secret is that it is possible for your business to be too small or too big. Your goal should be to have it just the right size to meet your sales objectives and to be able to scale up or down as necessary. I once bought a retail fishing store (long and funny …

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Belly Laughs

Belly laughs. The kind of laughter that leaves you in tears and your lungs gasping for breath. They are as contagious as a yawn and so much more conducive to feeling better. I don’t know about you but I feel fantastic after a good laugh. Long-distance runners talk about the marvelous benefits of endorphins relieving …

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Customers and Sharks

When company policy leaves your customers feeling like you’ve taken advantage of them – you’ve jumped the shark. When you allow your financial officers to determine how your customers are treated – you’ve jumped the shark. When you sell to your customers before listening to them – the shark has you in its jaws.

People do business with people that they know, like, and trust. Since we can’t pick or choose the “type” of person we are most likely to trust and like right away, we need to learn how to effectively with everyone’s personality style.” Learn how in this report and start increasing your sales right away!

Selling To The Four Personality Types