Tell Me Your Story

Seth Godin writes today about changing attitudes and getting you in the mood to do what you already know you should be doing.

I agree with Seth. You already know what to do.

So tell me, what are you and your company doing to address current economic conditions?

I'd love to hear your strategy, tactics, and story.

Tell me what you've already done and what you're planning on doing. What are you doing differently than this time last year?

You can email me direct at Bob Poole or leave a comment below.


4 thoughts on “Tell Me Your Story”

  1. Bob, I subscribe to Seth’s blog and find it quite inspiring and useful in my everyday business and life. A friend of mine recently sent me his excellent book “Tribes” which I devoured in three sittings.
    I want to respond to your question.
    After about four years of ho-hum web presence with my site I decided to try something totally different.
    I am now working with an SEO/Marketing/Design genius (yes, I said genius) on a brand new fully optimized site. Same name, same product (Skyaak is the Canadian ring wing glider that you toss around with your buddies for fun) TOTALLY different attitude and level of expertise!
    I have never felt as optimistic and energized as I do now that I have formalized this great new partnership.
    So, the short answer is step, jump, LEAP out of your comfort zone and attack that learning curve like a Ninja Warrior!
    Michael R. Gaudet
    “betcha can’t make just one!”

  2. I agree with Michael. The only way to get different results is to try things you haven’t tried before. We have also consulted with a SEO/Marketing firm and seen outstanding results. We are also trying more targeted marketing – e.g. instead of doing a Direct Mail Campaign Australia Wide – just focussing on areas we know will buy from us i.e Sydney. I’m confident we will be one of the companies that comes out on top after this economic crisis. We as a company are refusing to accept that there is even an economic crisis. We’re not getting caught up in the hype – we’re just doing things smartly and not wasting money, simple!

  3. I love what you are both doing. Getting out of your comfort zone and doing something different. You’ve voted not to take part in other people’s recession.
    And, yes, Tribes is a fantastic book. I buy them by the dozen and give them away.
    Thanks for the comments!

  4. Hi Bob and others,
    Last year I started trying to reach out to others more and I meet some great people. I plan to continue and expand.
    I teach at a University and I started a blog to maintain relationships with current and former students.
    I agree with the others, keep a positive attitude and keep moving forward.

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