I’m going to share with you the Greatest Sales Secret I know. Are you ready? You might want to sit down as this could be shocking.
Treat your customers with respect, honesty, integrity, and the kind of love you have for your best friends.
Do you feel let down by my greatest secret? Did you find yourself saying, “But, Bob, that isn’t a secret. Everyone knows that.”
My question to you is, “If everyone knows it why isn’t everyone in business doing it?” In fact, “Why are so few companies doing it?”
How about you? Do you treat your customers this way? Tell me how you do it.
Tell me why everyone doesn’t? I really want to hear from you about this.
If everyone knows that it is much better and cost effective to keep your current customers than to find and sell new ones, then why don’t companies spend more time and money treating their customers with respect, honesty, integrity, and the kind of love you have for your best friends.Photo courtesy of Horrigan