Woo Your Customer After the Sale

love our customers

Once the thrill of the chase is over, and the conquest of the client and the sale is made many salespeople relax and settle into the comfort of “the customer/company marriage.” They assume that now that a client is “theirs” they will always be theirs. But a customer/sales relationship is more like a real marriage than most realize. There’s got to be ongoing appreciation, surprises, compliments and work on the relationship. There’s always something to learn, to appreciate, to share.

Your customer doesn’t stop having problems, challenges and questions after the sale. In fact, they usually have more! They want, like and even demand your attention, so give it to them. The customer/sales relationship is like any relationship whether it’s love, work or friendship—when people aren’t getting what they want, need and expect, they look elsewhere to get their needs met. Be the attentive, fun, involved and supportive advisor and sales person and you’ll always be the successful sales person as well.

“If you’re not taking care of your customer, your competitor will.” ~ Bob Hooey

photo compliments of Brian Hefele

1 thought on “Woo Your Customer After the Sale”

  1. Thank you for sharing this post..Good customer service attracts new customers and keeps current customers coming back for more.

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People do business with people that they know, like, and trust. Since we can’t pick or choose the “type” of person we are most likely to trust and like right away, we need to learn how to effectively with everyone’s personality style.” Learn how in this report and start increasing your sales right away!

Selling To The Four Personality Types

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